In the playpen that is nonverbal marks, the game is all about whether registrants can jump the hurdle between two opposing classifications—product packaging and product configuration. Conceived to decide whether nonverbal marks merit trademark...
The announcement of Facebook’s plans to rebrand to Meta and launch its metaverse has come with many questions about the use of trademarked fashion in this new virtual world. The metaverse, which can be...
While society cannot yet live on different planets, we continue to create parallel [virtual] realities. The most recent of them is the metaverse, and similar to what has happened to other parallel realities such...
Trademark litigation in the fashion world is not a novel concept. For decades, Adidas has been engaging in a long list of trademark infringement cases in the US and across the world. Ending a...
So, a lot of you have been asking … is the right of publicity in its current state working? While the right of publicity has long been used by singers, models, and other celebrities...
I’ve got to be honest. When I first heard that Los Angeles Laker LeBron James was trying to trademark the term “Taco Tuesday,” I had to roll my eyes a few times. I realize...
What is a war video game without a realistic war environment? That is the question that Activision has asked in its successful defense against a trademark enforcement claim from AM General, the manufacturer of...
Kevin Qiao is a J.D. Candidate, 2021 at the NYU School of Law. On December 28, 2018, Netflix released Black Mirror: Bandersnatch, a relatively unique interactive film that gave viewers the ability to make...
Kiana Robinson is a J.D. Candidate, 2021 at NYU School of Law. In the beauty and fashion world, color trends regularly come and go, and as soon as one color becomes “in,” it’s already...
Anastasiya Kryukova is a J.D. candidate, 2021 at NYU School of Law. Celebrities have been making use of the protections that trademark law offers for many decades now. In the 1980s, Madonna became one...
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